YOUR PACKAGES PLAYBOOK: SOCIAL MEDIA MANAGERS

I was on a coaching call recently and my student dropped a bombshell. 

She had 35 packages she had developed (ALL with only minor adjustments from the other)

In shock, I was like "Okay, obsessed with the commitment to the package development game... but why 👀"

She basically wanted to make sure she had every type of possible package ready to go for her clients 😅

It made me realise, as a new social media manager no one really tells you HOW to create powerful packages and how to structure them. 

In this podcast episode, I’m sharing exactly how I approach building a strategic social media service suite that actually feels good - for you and your dream clients. I talk about the most common mistakes I see (like offering too many options, undercharging for high-effort work, or trying to be everything to everyone) and walk you through how to simplify your services in a way that still positions you as the go-to expert.

Mistake 1: Creating Too Many Packages

Mistake 2: No Real Difference Between Tiers

Mistake 3: Overstuffing to Justify the Price

Mistake 4: Generic Packages for a Niche Audience

Mistake 5: Bundling Setup Work Into Monthly Packages

Mistake 6: Setting a Minimum Term

If you’re ready to attract better clients, charge what you’re worth, and finally feel clear and confident about what you offer — this episode is for you.

🎧Catch the full episode on Spotify 

Want More Support?

This is just a taste of what we go deep on inside Dash Academy, where I help social media managers grow a sustainable, confident, and profitable business.

P.S. If you’re ready to level up your service suite with my expert eyes on it - book a free mini intro session and let’s have a chat x