SOCIAL MEDIA TRAINING
Social media training for teams and marketers
'Socials Powerplay' is a custom designed training program which empowers and upskills in-house teams and marketers to define an agency-standard social media strategy and systemise a streamlined management schedule so they can confidently manage the organic accounts and brand campaigns in-house while gaining sustainable results for the business, and building their skillset and strategic understanding of social marketing.
BOOK FREE PLANNING SESSIONMEET YOUR TRAINER
Bronte Cresswell, multi-award winning former agency owner
Having been in the industry for over ten years and as a successful former agency owner, I offer experience driven training designed to empower your in-house team and elevate your brand's social media presence.
I’ve worked with hundreds of brands and been flown around Australia training major national and international companies, to small local micro businesses. Through this, I have defined streamlined strategies and systems to empower the team and improve social presence for the company.
Make a powerplay and let's partner!
As featured in:
MAKE THE POWERPLAY
Upskilling in social media is a powerplay for you, your team, and your business.
With more brands wanting to manage their organic social media channels in-house (if you have the team, why wouldn't you!), I make sure you get those agency-standard results tapping into your exisiting in-house team.
This custom designed training program supports everyone from the marketing manager who wants to learn the current social media trends, to your admin staff who has never managed a business page before.
Recognising the power social media has for a business, makes you want to define the role and ensure your team have the skills, understanding and confidence to manage it effectively.
So rather than simply giving them the password and hoping for the best, I work with them to show them the secrets of planning a powerful schedule and using all the tools and systems to save them time.
In a world run by social media, most of your team would jump at the opportunity to learn the skills and understand the space!
BOOK FREE PLANNING SESSION
PROFESSIONAL DEVELOPMENT
Let's create professional development and role progression opportunities for your team by offering them training in high performance social media management. These are some of the common roles I train with:
ADMIN
Admin staff often have a clear understanding of the day-to-day in the company and can utilise these insights on the social channels. Taking it further than giving them the logins, we will define a process and strategy which empowers them in their role and utilises their skillset.
MARKETERS
Marketing Managers often don't have specific social media training, but an in-depth understanding of the overall marketing approach. By increasing their social media skills, they can utilise these channels to better achieve overall marketing goals.
YOUR SUPPORT
Basically anyone from your wife, husband, daughter, friend or cousin who said "I can help with the socials" but needs a bit of help getting a plan in place and some ideas together which will actually help the brand move in the right direction
UPSKILL YOUR TEAM
Why would you outsource to an agency when you have a committed team member who would benefit from learning social media management.
⚡️ Offer professional development opportunities to learn new skills and boost your teams confidence
⚡️ Utilise your internal resources in a more effective way by empowering your team to represent your brand online
⚡️ Ensure their time and effort spent online for your brand is powerful and gaining results for your business (so you're not wasting time or money on ineffective strategies)
⚡️ Show up online powerfully to build an engaged brand audience, drive campaign results and elevate your brand awareness
⚡️ Streamlined system of processes geared for growth between all team members
⚡️ Save on expensive agency fees and outsourcing to external companies
⚡️ Create team bonding experiences through defining the overall strategic approach and aligning the vision of your team
HOW IT WORKS
We will start with a free initial program planning session where I will review your current situation, team experience and overall needs to define a program to align with your goals. We then move into a strategy session, and training series to define a plan and implement it.
⚡️ STRATEGY KICK-OFF SESSION
This is our chance to deep-dive into the business and ensure we have defined a plan to connect with the audience, communicate key messages and achieve company and marketing goals. Our strategy session often includes other members of the team and can be a good team building exercise.
💻 POWERPLAY PROGRAM
FOUR OR EIGHT WEEKS
Once we have a clear strategic approach, we will move into the training series which may include:
- Content planning
- Caption crafting
- Scheduling + systemising
- Digital toolkit and programs
- Content development and creation
- Reporting and reviewing insights
- Campaign planning and structure
- Role defining and setup
Program starting at $1800*
IS SOCIALS POWERPLAY FOR YOU?
⚡️ You have in-house team member (or associated person) who is keen to manage the social media but they lack confidence and skills in the approach
⚡️ You know the company could be showing up more effectively on social media but no one seems to have the proper time or know-how
⚡️ You don't have a clear structured strategy or schedule in place for the team and it always seems to be ad-hoc
⚡️ You want your team feeling empowered and supported but you're not entirely sure where to get the support or what they need to grow the social channels
⚡️ You want your brand to show up effectively online and feel confident it showcases everything you have to offer!
BOOK FREE PLANNING SESSIONFREE PLANNING SESSION
Book your free planning session to discuss your company needs and I will define a customised program and package concept for you and your team.
RECENT MAJOR PROGRAMS
I recently designed and ran an monthly program for the SEQ venue managers and marketing teams to plan and elevate their social media approach for the ALH group.
I have designed and run four training programs for the Sunshine Coast Council aimed at local business owners and teams looking to better understand social media.
Annually I guest lecture at the University of the Sunshine Coast for the content students to give them real world insight into strategic content and managing clients.
LET'S CHAT
Got some questions before you book the planning session? Submit below and I will get back to you shortly.
ENQUIRE NOW